How to get rid of Amazon hijackers for good in 2022

September 03, 2022

 

One of the most unpleasant issues that every entrepreneur who starts selling their private label product on Amazon might experience is Amazon hijackers. In this article, we'll go over how to defend an Amazon listing from hijackers and address the issue of what to do if the attack on the listing (or product) has already happened.

 

So, what is a hijacker?

An Amazon hijacker is someone who uses your Amazon listing to resell your purchased branded goods or sell fake goods. Typically, they purchase a unit of a genuine product, copy it, and then sell the resulting counterfeits for a dubious price. Alternatively, if you provide products in exchange for reviews, people may buy the items and resell them on your Amazon business listing for a profit.

Imagine that a misled customer purchases your product. Instead of receiving an original unit from you, the following occurs. The client receives fake goods when the hijacker gains control of the Buy Box and makes the sale. The consumer then writes negative feedback on your item because they were disappointed in the subpar quality of the transaction. As a result, you receive a negative review for something you didn't even provide, which deters potential customers from purchasing your products on Amazon in the future. Does that seem frustrating?

 

What makes a hijacker different from regular Amazon sellers?

Vendors of counterfeit goods, sellers from Alibaba or Aliexpress, Chinese manufacturers or suppliers, or even bots that follow a predetermined algorithm and automatically attach themselves to other people's listings are all examples of hijackers.

There are many types of Amazon hijackers, but you need to realise that this classification is highly conditional.

  1. An imposter: They usually take over your listing to sell the identical item for less. This type of business is known as dropshipping. In turn, we're discussing the Private Label concept, in which goods on Amazon product listings are unique and typically belong to a single entrepreneur or team.
  2. A Counterfeiter: Their goal is to use your listing to sell cheap imitation goods. This is one of the worst-case situations for an Amazon hijacking because, as a result of the sales, the listing will soon be flooded with unfavourable reviews, pushing the product rating all the way down to the bottom of Amazon's search results.
  3. A Saboteur: They most definitely didn't come to your listing to directly profit from it. Their goal is to prevent you from earning money, either now or in the future. With power over the listing, this hijacker can alter the product's names, descriptions, and images. They can even create a large number of fictitious bad reviews.

 

How do you spot an Amazon hijacked listing?

The few indicators that an Amazon listing has been hijacked are as follows:

  • The Buy Box for your product listing has been claimed by someone.
  • Someone begins trading on your listing who is not an authorised reseller.
  • Customers start leaving unfavourable or unusual feedback on your listing.

Unfortunately, hijackers affect everyone who conducts business on the Amazon website. This is the painful truth. However, you can safeguard yourself from the chance of lost revenue and all the annoyances that come with it by putting in place a strategy designed to stop hijackers from showing up on your listing and putting in place an action plan for dealing with them in the event of a hijacking.

 

How do you prevent hijackers?

  1. Brand your products: Put your brand's logo on the product's packaging as well as the actual product. Make the logo so evident that the purchaser can quickly tell the difference between the genuine and the imitation.
  2. Brand Registry: Registering your brand is one of the most popular ways to prevent private label hijacking. Sellers that create or market their own goods under their own brands are eligible for such a feature.
  3. Regularly monitor your listing: Regularly check your listings, not only through Seller Central, but also through Amazon's search engine. Your goal is to view the listing from the perspective of the customer who will be buying the product. If you have hundreds of products and thousands of variations, start by keeping tabs on the condition of the best-selling items. They might become the focus of hijackers. They are not particularly interested in outsiders.

 

How to remove an Amazon hijacker?

When it comes to the removal of Amazon hijackers there are a few different methods that are widely recommended including contacting the hijacker, reporting the hijacker to Amazon or filing a trademark or patent complaint. However, the reality is that these options are firstly, not available to everyone and in most cases are not very effective. The best way to truely get rid of hijackers for good is utilising a hijacker removal service such as Naw Protect. These services have Amazon experts that remove hijackers using various methods. Here at Naw Protect, we are so confident in our abilities that we offer a money back guarantee, so if your hijacker is not removed, you don’t pay. The hijacker removal process is not an easy one that is best left to the experts. The only way to truely remove the worry of Amazon listing hijackings is to have a hijacker removal service on hand ready for when hijackers do strike.

 

Working on Amazon has the unfortunate side effect of dealing with hijackers. There always will be those attempting to prey on others’ accomplishments as well as make a quick buck any way they go.

However, you shouldn't make worrying about these individuals your top priority. Simply follow the above-mentioned procedures to continue building a solid brand with top-notch merchandise and well-thought-out promotional ideas.

If you require Hijacker removal services, Naw Protect are available to assist. If you have any questions don’t hesitate to chat with our friendly support. Get hijacker removal services that you can trust!


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